Category Archives: Client Spotlight
All Aboard the Healthy Works Train!
Be sure to keep an eye out for the latest advertisements marketing the Healthy Works brand on San Diego’s blue and orange trolley lines. These branded trolleys will be running through the end of June and are expected to make more than 8 million impressions over the course of the next few months. Healthy Works is a component of the County of San Diego’s “Live Well, San Diego! Building Better Health” initiative, a 10-year strategic vision
Local High School Students: Behind the Lens, Behind the Change
Since the San Diego Department of Health and Human Services has made such a difference with the “It’s Up to Us” campaign, I was thrilled to get the opportunity to work on a piece of it with the Health Sciences High and Middle College (HSHMC) student interns on a Public Service Announcement (PSA) and Outreach project. My excitement in the beginning at the prospect of working on such a great campaign morphed abruptly into anxiety as
It’s Up To Me
As an Account Coordinator at AdEase, I spend a large amount of my time working on campaigns that focus on suicide prevention and reducing stigma associated with mental health challenges. Though I have done a fair amount of research and read up on these topics, the majority of my time has been spent coordinating actual materials- print ads, television and radio spots, billboards, bus ads, etc. The It’s Up to Us campaign is becoming more pervasive
San Diego Area Health Care Providers to Launch Technology to Improve Patient Care
Federal Beacon Program Set to Go Live at Select Health Care Locations As part of a federal initiative designed to improve medical care through health information technology (health IT), several San Diego health care providers have announced that they are ready to launch a health information exchange (HIE) that will link area hospitals, clinics, ambulances, and other health care facilities electronically to improve communication and allow for the exchange of vital patient information. The San Diego
Get Fit for Mental Health
Exercise and physical exertion should be a part of your daily regimen if you want to maintain your mental health. There is no other (virtually) free treatment that works this well for treating depression, and the best part is, everyone has access to it. Therapy and antidepressants may be necessary in some cases, but exercise can supplement treatment to help increase stimulation to neurotransmitters, which has been shown to improve one’s mood. “Animal studies have found
